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Onion International Dedicated to Assembly Rising Wants of Girls Shoppers via New Enterprise Platform

GUANGZHOU, China, Sept. 23, 2022 /PRNewswire/ — Onion International Restricted (“Onion International”, the “Group” or the “Firm”) (NYSE: OG), a next-generation way of life model platform that connects the world’s recent, modern, and future technology-based manufacturers to younger folks in China and throughout Asia, right now reiterated its dedication to executing on its refined operational plans to deal with the feminine market section in response to the rising wants of feminine shoppers. As a part of Onion International’s strategic initiatives to improve its enterprise, Onion International will proceed to advertise and optimize a brand new enterprise platform targeted on ladies’s private progress and self-enhancement. Capitalizing on the brand new enterprise platform, Onion International will comprehensively empower feminine customers when it comes to data, enterprise, consumption, networking and social actions in an effort to steer and accompany feminine customers on a journey of self-improvement, thereby creating a brand new long- time period progress engine.

Three key rules underlie the upcoming launch of the brand new enterprise platform:

  1. Attain feminine customers via precision advertising: Make an excellent division of the model matrix in accordance with the consumption wants of feminine customers at totally different ages, create plans for product picks and occasions leveraging trending subjects and festivals, and make real-time product suggestions to customers.
  2. Shorten distance with feminine customers via refined operation: Invite focused teams to offline model salons and create alternatives for them to speak with model executives and spokespersons to share their experiences and be taught extra concerning the model ideas behind the merchandise, thereby growing person engagement and making a tailored person expertise; recruit product expertise officers to attempt new merchandise and promote them via word-of-mouth.
  3. Create diversified real-life situations for feminine customers: Create immersive experiences embedded in real-life situations utilizing know-how; launch particular stay streams targeted on scorching subjects associated to feminine neighborhood; proceed to deal with subjects that seize feminine customers’ consideration and assist them obtain self-growth, thereby buying high quality goal customers.

Mr Cong (Kenny) LiFounder, and CEO of Onion International, commented, “As ladies improve their spending energy within the economic system, Onion International will proceed to reinforce person engagement and construct loyalty amongst our feminine customers via constructing our non-public area visitors pool, deepening the platform’s connections with feminine customers, and accelerating the commercialization of the platform.Within the context of the general improve in consumption habits, shoppers demand not solely merchandise, but in addition a compelling model idea, robust emotional resonance and a very good consumption expertise.Capitalizing on alternatives within the digital economic system, Onion International will use diversified media channels together with stay streaming and WeChat video accounts to enhance interactions, and repeatedly work to empower ladies in an effort to ship that glorious consumption expertise to our feminine customers.”

Protected Harbor Assertion

This press launch accommodates forward-looking statements. These statements are made underneath the “secure harbor” provisions of the US Non-public Securities Litigation Reform Act of 1995. Statements that aren’t historic info, together with statements concerning the Firm’s beliefs and expectations, the Firm’s forecasts, basic remark of the trade, and enterprise outlook, are forward-looking statements. Ahead-looking statements contain inherent dangers and uncertainties and numerous components may trigger precise outcomes to vary materially from these contained in any forward-looking assertion. In some instances, forward-looking statements will be recognized by terminology reminiscent of “could,” “will,” “expects,” “anticipates,” “goal,” “goal,” “future,” “intends,” “plans, ” “believes,” “potential,” “estimates” “proceed,” “is/are prone to,” or different related statements. Additional data concerning these and different dangers is included in Onion International’s filings with the SEC. All data offered on this press launch and within the attachments is as of the date of this press launch, and Onion International doesn’t undertake any obligation to replace any forward-looking assertion, besides as required underneath relevant regulation.

About Onion International Restricted

Onion International Restricted (NYSE: OG) is a next-generation way of life model platform that connects the world’s recent, modern, and future technology-based manufacturers to younger folks in China and throughout Asia. The Firm’s mission is to be the dream manufacturing facility of way of life manufacturers for younger folks. The Firm’s platform provides an built-in resolution to develop, market, and distribute new and galvanizing branded merchandise, thereby reshaping the life-style procuring and client tradition in China. Onion International Restricted has been listed on the New York Inventory Change since Might 2021.

For extra data, please go to:

Investor Relations Contact
In China:
Onion International Ltd.
Investor Relations
E-mail: [email protected]

mr eric yuan
E-mail: [email protected]
Telephone: +86-10-5900-1548

In america:
Ms. Linda Bergkamp
E-mail: [email protected]
Tel: +1-480-614-3004

SOURCE Onion International Restricted


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