GUANGZHOU, China, Sept. 23, 2022 /PRNewswire/ — Onion World Restricted (“Onion World”, the “Group” or the “Firm”) (NYSE: OG), a next-generation way of life model platform that connects the world’s recent, modern, and future technology-based manufacturers to younger folks in China and throughout Asia, at this time reiterated its dedication to executing on its refined operational plans to handle the feminine market phase in response to the rising wants of feminine shoppers. As a part of Onion World’s strategic initiatives to improve its enterprise, Onion World will proceed to advertise and optimize a brand new enterprise platform targeted on girls’s private development and self-enhancement. Capitalizing on the brand new enterprise platform, Onion World will comprehensively empower feminine customers by way of data, enterprise, consumption, networking and social actions in an effort to steer and accompany feminine customers on a journey of self-improvement, thereby creating a brand new long- time period development engine.
Three key rules underlie the upcoming launch of the brand new enterprise platform:
- Attain feminine customers via precision advertising: Make an excellent division of the model matrix in response to the consumption wants of feminine customers at totally different ages, create plans for product choices and occasions leveraging trending matters and festivals, and make real-time product suggestions to customers.
- Shorten distance with feminine customers via refined operation: Invite focused teams to offline model salons and create alternatives for them to speak with model executives and spokespersons to share their experiences and be taught extra concerning the model ideas behind the merchandise, thereby rising consumer engagement and making a tailored consumer expertise; recruit product expertise officers to strive new merchandise and promote them via word-of-mouth.
- Create diversified real-life situations for feminine customers: Create immersive experiences embedded in real-life situations utilizing know-how; launch particular stay streams targeted on sizzling matters associated to feminine group; proceed to handle matters that seize feminine customers’ consideration and assist them obtain self-growth, thereby buying high quality goal customers.
Mr Cong (Kenny) LiFounder, and CEO of Onion World, commented, “As girls enhance their spending energy within the financial system, Onion World will proceed to boost consumer engagement and construct loyalty amongst our feminine customers via constructing our non-public area visitors pool, deepening the platform’s connections with feminine customers, and accelerating the commercialization of the platform.Within the context of the general improve in consumption habits, shoppers demand not solely merchandise, but in addition a compelling model idea, sturdy emotional resonance and a very good consumption expertise.Capitalizing on alternatives within the digital financial system, Onion World will use diversified media channels together with stay streaming and WeChat video accounts to enhance interactions, and constantly work to empower girls as a way to ship that wonderful consumption expertise to our feminine customers.”
Secure Harbor Assertion
This press launch comprises forward-looking statements. These statements are made underneath the “secure harbor” provisions of the US Personal Securities Litigation Reform Act of 1995. Statements that aren’t historic info, together with statements concerning the Firm’s beliefs and expectations, the Firm’s forecasts, basic commentary of the trade, and enterprise outlook, are forward-looking statements. Ahead-looking statements contain inherent dangers and uncertainties and plenty of components might trigger precise outcomes to vary materially from these contained in any forward-looking assertion. In some instances, forward-looking statements may be recognized by terminology resembling “could,” “will,” “expects,” “anticipates,” “goal,” “intention,” “future,” “intends,” “plans, ” “believes,” “potential,” “estimates” “proceed,” “is/are more likely to,” or different comparable statements. Additional data relating to these and different dangers is included in Onion World’s filings with the SEC. All data supplied on this press launch and within the attachments is as of the date of this press launch, and Onion World doesn’t undertake any obligation to replace any forward-looking assertion, besides as required underneath relevant legislation.
About Onion World Restricted
Onion World Restricted (NYSE: OG) is a next-generation way of life model platform that connects the world’s recent, modern, and future technology-based manufacturers to younger folks in China and throughout Asia. The Firm’s mission is to be the dream manufacturing unit of way of life manufacturers for younger folks. The Firm’s platform gives an built-in answer to develop, market, and distribute new and provoking branded merchandise, thereby reshaping the life-style purchasing and client tradition in China. Onion World Restricted has been listed on the New York Inventory Alternate since Might 2021.
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